PropTech – Opportunity or Threat?

Like many other industries of this day, real estate is also going through technological transformation….and as we can see, this ‘brick and mortar’ business is no longer staying within brick or mortar.

Automation and efficiency are great! 

Why Proptech is Essential?

But is real estate technology an opportunity or a threat?

Before we dive into this question, let’s discuss what Proptech is exactly

What is PropTech?

PropTech, short for Property Technology, refers to technologies that impact the property and real estate sector, in order to buy, rent, sell, design, manage and construct residential/commercial property. 

Precisely, Proptech is the digitalized version of real estate

It is not only about the physical progression towards change in the digital landscape, but also a change in the mentality. 

Now that we have cleared out what ‘Proptech’ is, let’s discuss whether this new wave of real estate transformation is an opportunity or a threat.

Challenge of Technology

In a long-term moving sector such as real estate, technology is helping us greatly with huge opportunities. But at the same time, we are presented with several challenges. For example, the shift of traditional practices is not easy to adopt for both realtors and customers. 

As real estate businesses, obviously, we have to focus on property area and management as well. Now, it is essential to focus on how people work, shop, and live around. 

Besides processing and understanding, handling this data is a big challenge in itself. But, in order to deliver optimum services of property, we have to make it happen.

So how can we make this much-needed transformation easier for our audience as well as realtors?

Opportunities in Technology

Understandably, it has been a challenge to move towards total digitalization but since COVID-19, our practices have drastically shifted. It has, therefore, become easier and acceptable to go fully online. 

Besides our dedicated IT-based team has ensured delivering user-friendly solutions along with a multitude of easy-to-understand trainings for real estate stakeholders.

What we are offering, is an excellent investment opportunity for you to earn the lucrative profits you desire.

QAYAD – An Innovative Proptech Solution:

2 years ago, QAYAD Estate Management began as a visionary real estate solution bringing affordable investment opportunities for all. Through technological revolution in real estate, QAYAD is aimed to bring ease of access and feasibility to every citizen. In near future, we will be spreading a network of hotels and resorts all over Pakistan with technological facilities such as online hotel bookings.

QAYAD Portal – Real Estate Technology

Real Estate Technology

Now that the concept has been discussed, we present our total digitalized portal. QAYAD Portal is divided into 3 to 4 categories reflecting QAYAD businesses. 

  • Real Estate Investments 
  • Hotel Online Reservations & Bookings 
  • Development of the MEGA PROJECT “Grand QAYAD Hotel, Twin Towers” 

Currently, this portal is in the testing phase. 

You must be aware that already a few portals are existing in Pakistan’s real estate market. So why did we need to make another real estate portal? The problem is that current portals have only partial digitalization. After clicking through the first few pages, you are redirected to manual services. This is exactly where we part ways. 

Total Digitalization

With QAYAD’s digital solution we are offering total digitalization from login to purchase. We are offering customers the option to buy, sell, and resell their units independently via a completely automated, online dashboard. With the QAYAD portal, you will be able to carry out finance management, property management, and document management – all online. 

So basically this will be more like your wallet account which will allow you to carry out online deals as well as payment. As I mentioned earlier that you can resell through the QAYAD portal, it is also important to mention that QAYAD is offering a 100% buyback guarantee on these shares/units.

Conventional Selling Vs. Our Solution

With conventional selling, you can invest in 1000 + sq. ft. units in different real estate projects. However, as we have discussed, this investment is not affordable for everyone. 

With QAYAD, you can get shares/ units as low as 5, 10, and 20 sq. ft.  Let me explain how it works.

Let’s say a big piece of floor is purchased in any real estate project. 

This floor is divided into units/ shares called Q5 (5 Sq ft), Q10 (10 Sq ft), Q20 (20 Sq ft). For instance, a 1000 sq. ft. shop is divided into 10xQ20 shares or 30xQ10 shares or 100xQ5 shares. 

Now the investor can purchase from Q5, Q10, Q20 shares on any floor. You can also purchase more than one shares according to your pocket-size. The main idea is to bring real estate within range of everyone while ensuring lucrative profits for all.

The Amazing Benefits

Apart from the outclass opportunity to invest in real estate itself, QAYAD is bringing some unique benefits only for its audience.



The minimum investment is of Rs. 40,000 only! 

So you can invest with just Rs. 40,000 or break it down into downpayment + monthly installments. For the latter, you can invest by making down payments as low as PKR 20,000 and submit the rest of the amount in the form of monthly installments as low as PKR 1,700.

Capital Gain: 

Once fully paid for, you can gain up to 30% of capital profit every year. This means that the value of your property will increase by up to 30% per annum.

Monthly Profit: 

You can earn daily, monthly, and quarterly profits at the rate of 1% per month.

So what are you waiting for?

Join us in the journey towards the future of the real estate.

Interested in Investing? Dial our UAN +923310222786 or visit

About Sidrah Ramzan

I'm Sidrah Ramzan, a CS graduate and certified Content marketer interested in research and development in the field of real estate. With an experience of over 6 years, I am specialized in Evidence-based, insightful writing.

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